AMPLIFIED is the most comprehensive collection of images dedicated to the history of rock — an immersive show that celebrates the energy, spirit, and legacy of a culture that changed the world.
Created by Brand New World Studios, a multi–award–winning studio recognized with Emmy, Golden Globe, and NAACP Image Awards, the show brings together over 1,000 rare images shown to the public for the first time, 200 video clips, 1,300 Rolling Stone covers, and the music of more than 300 artists who shaped contemporary culture — from The Beatles, Led Zeppelin, and Nirvana to Aretha Franklin, Prince, Madonna, and Green Day.
The show invites audiences to relive the energy of the greatest moments in music history, reinterpreted through an immersive experience.
AMPLIFIED — a visual story about the energy of rock
Narrated by actor and musician Kevin Bacon, the show takes audiences through the iconic scenes of rock music: from concert backstage moments and recording studios to the defining events of entire generations.
Designed as a mix between concert, film, and visual art, AMPLIFIED is a 360° experience combining 4K projections with spectacular visual design by Pentagram, known for projects such as Rolling Stones Exhibitionism and installations at the Kennedy Center.
Sound — an essential element of the show — is crafted by Peter Lehman, Academy Award–winning sound designer, who turns every sequence into a fully immersive sensory experience.
“Rolling Stone Presents: Amplified is the ultimate immersive experience dedicated to rock — a journey through music history and how it has shaped our lives,” says Brad Siegel, executive producer and founder of Brand New World Studios.
“It’s filled with stunning images and powerful sound moments, but we wanted it to be more than just a spectacular visual journey — we wanted it to be a story that explores the impact of the soundtrack of our lives, because stories bring people together, help us understand our experiences, and find meaning.”
“Music photography is about emotion,” says Jodi Peckman, executive producer and former creative director of Rolling Stone magazine. “About the pure joy of concerts and the deep connection we feel with our favorite artists. Every image tells a story, and Rolling Stone Presents: Amplified has hundreds of those stories to share.”
The creative team behind the show includes:
Brad Siegel – Executive Producer and former President of Turner Entertainment Networks (TNT, TCM, Cartoon Network)
Jodi Peckman – Former Creative Director of Rolling Stone, curator of the photo and video archive
Joe Levy – Billboard editor and former Deputy Editor of Rolling Stone
Abbott Miller and Emily Oberman (Pentagram) – Visual Design and Concept
Peter Lehman – Academy Award–winning Sound Designer
Good Company – Motion design studio involved in shows for Taylor Swift, Adele, Beyoncé, and U2
Warning! The immersive experience contains rapidly changing images, lighting effects, and loud sounds, which may be harmful to individuals for whom such stimuli are medically contraindicated (e.g. epilepsy, vertigo).
